February 2014

Feb 28


Oscar Worthy

Author: cheyenne


It’s that time of year again to roll out the Hollywood red carpet, pop some popcorn or champagne, and start the bets. The 86th Academy Awards hosted by Ellen DeGeneres premieres this Sunday. And if Leo DiCaprio doesn’t take home his first Oscar, I’m sure there will be a riot. So, who will take home the trophies?

According to The Credits, predictions have been made for every award category. The Social Awards App has been used to track and analyze predictions of critics and audiences alike. For best actress, Cate Blanchett is pulling the majority in for her role in Woody Allen’s Blue Jasmine. For Harvey Wienstein’s Philomena, actress Dame Judi Dench is Blanchett’s closest competitor. For best actor, Leonardo DiCaprio is in the lead along with the buzz around Martin Scorsese’s The Wolf of Wall Street. His closest competitor is Matthew McConaughey from Jean-Marc Vallée’s Dallas Buyers Club. Tom O’Neil of GoldDerby.com, where Oscar experts make predictions, states that Leo’s advantage of being overdue for an Oscar along with his best performance of his career put him in the lead. But McConaughey has been receiving positive acclaims through his role on HBO’s True Detective.

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Feb 20


Facebook Buys WhatsApp

Author: michelle


Facebook has now acquired the fast-growing WhatsApp. For a grand value of $19 billion in stock and cash, Facebook bought out WhatsApp, which has many wondering what’s so special about the app? For starters, it’s one of the most used apps, with over 320 million active users on a daily basis. There are many new possibilities for Facebook after obtaining this app, but there hasn’t been much said on how these two will be integrated together, or how it will affect Facebook use. With this being the biggest acquisition in the social media industry, make sure to keep a lookout for any new updates on Facebook and WhatsApp!

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Feb 14


We had to squeeze in a little Valentine’s Day playlist for all of you having romantic nights tonight, or just wanting some good tunes in the background.

Here is our playlist in all its glory! It’s a short and sweet one, but we picked a great variety, enjoy!

1. “Love” - John Lennon
2. “Sea of Love” - Phil Phillips

3. “Love Potion No. 9” - The Searchers
4. “Let’s Get It On” - Marvin Gaye
5. “Can’t Take My Eyes Off You” - Frankie Vallie and The 4 Seasons

6. “Made To Love” - John Legend
7. “I Can’t Stop Loving You” - Ray Charles
8. “You’ve Really Got A Hold On Me” - The Miracles

9. “Week In The Knees” - SWV
10. “We Are Gonna Be Friends” - The White Stripes
11. “Fell In Love With A Girl” - The White Stripes

12. “My Funny Valentine” - Elvis Costello
13. “Say Yes” - Elliott Smith
14. “I Summon You” - Spoon
15. “Lover’s Day” - TV On The Radio

15. “You Don’t Love Me Anymore” - Weird Al Yankovic

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Feb 13


The New Klout

Author: michelle

Remember the hype of having a high Klout score? Though the buzz died down, Klout never gave up on its users.  It has recently come out with a new update that seems to be receiving very positive feedback. Klout’s new improvement allows users more opportunities to share content. It now has recommendations for articles that are suitable for your followers, which allows for more connection. The content you do decide to share on your various social media sites can be scheduled to appear on a specific time and date.

With this new service you can also see how many people share your content, which will consequently raise your Klout score. This new update appears to be a win-win for everyone. Users now have access to more content, while Klout now has free advertising from its users. Make sure to check out this new feature, which seems to be marking the rise of Klout—yet again. 

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Feb 12



Social media advertising and promotion seems to be ultimately inescapable in this day and age, but how much is your social media activity actually worth in cold hard cash?

With the most recent numbers from social media analytic teams, here is a breakdown of what your likes and tweets mean in revenue.

A single Facebook like (follower) has been valued by ChompOn at an average of $8.00. Each time someone likes your page, all of his/her friends are alerted and exposed to your page as well. Because of this exponential nature of Facebook promotion, the $8.00 value projected for each follower has the potential to skyrocket quickly. Interestingly enough, the estimated cost of a Facebook like is $1.07. A seemingly low cost in comparison to the value, acquiring a Facebook follower incurs only a minor set back due to the whopping $8.00 or more in potential profit.

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Feb 04


Knowledge that the National Security Agency and the British Government Communications Headquarters have been working together to gather personal information from the public doesn’t come as much of a surprise as the ability to look in on individuals’ technologic activity has existed for years. What’s new this time is the platform through which the public is being watched and recorded. According to documents provided by Edward Snowden and jointly released by The New York Times, The Guardian and ProPublica, the NSA and CGHQ are sourcing personal information from “leaky” smartphone apps, gathering information on “networks connected, websites visited, buddy lists, documents downloaded, encryption used and supported, [and] user agents” (1). Such targeted apps include the ever popular game Angry Birds, Google Maps, Facebook, Flikr, Flixter, and Winzip, undoubtedly among others that remain unspecified. The success and increased effort to accumulate user data is evident in the budget increase of $563 million in 2007, the year the NSA documents were created. Although there is no eminent threat imposed on individuals by the NSA, it remains unsettling to know that one’s personal settings and information can be corralled by the government for as simple an action as playing a game on your smartphone.

The leaked documents shared by The New York Times, The Guardian and ProPublica can be found on Documentcloud along with some BGHQ documents

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