May 12

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“Wow” is all I could say after stumbling upon Pomplamoose (thanks Taylor).  Not only is the band’s sound appealing to my ears, but the band’s video editing works seamlessly alongside my brain’s interpretation of each layer of sound.  I’ve included three of their videos for you to check out, but of course you can see them all on the Pomplamoose YouTube Channel.

The band’s sense of marketing is spot on with today’s new media / self-promotion techniques.  They cover two popular songs but with their very unique style—Lady Gaga’s “Telephhone” and Beyonce’s “Single Ladies (Put A Ring On It)” (both embedded in this post if you click “Read More”).  Of course covers of current pop songs help an emerging (super talented) artist spread virally/quickly (anyone up for a Susan Boyle cover?). 

And for their holiday track “Always in the Season,” Pomplamoose offers a cool direct-to-fan trade at the end of the video: donate an animal to a friend through World Vision and get 2 free mp3 downloads in return.  Fans mail their proof of purchase to the band, and in turn get their download links.

Pomplamoose - “Always in the Season”

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